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I am emotionally bonded with my Chocolate Brand

#KitKat #Cadbury #Snickers Emotional branding is a highly influential technique to hook the users. It is a consumer-centric approach (Or...

Customer Perception is Everything - Brand Perception

#KitKat #Cadbury #Snickers Brand owners feel that they know what their brand represents but what determines brand perception is what the...

Am I loyal to the Brand ?- Brand Switching

#KitKat #Cadbury #Snickers A loyal Customer is like an asset to the Company. The cost of acquiring a new customer is very high compared...

Articles: Blog2
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